With all due respect, this article is really a barrage of cliches based on silly marketing research. American men care very much about the way they look - take the power suit, ties, cufflinks and such.

I've been living in Paris, where any man worth his salt has an extensive wardrobe. The real problem is that there is very little clothing of interest in this country. I live in New York and I hit Daffy's twice a week for their dirt-cheap Italian imports, because the rest of the offerings (Rag+Bone, Varvatos and company) are so bland - dark colours and unflattering cuts. Guys should get to show off their bodies too!

In Paris my male coworkers wore pants so tight that you could count the change in their pockets - and the ladies loved it (as did some of the guys). I dress this way at my relaxed-but-conservative midtown office and I get only positive feedback, even when I break out the deep V-neck tshirt and print scarf for casual day.

The only US designer who gives me what I want is Marc Jacobs - a Parisian resident, of course. H&M and Gap do European lines with sleek cuts, brighter colours and less extra fabric, but their US clothes are as sexy as burlap sacks. Men don't intrinsically want to hide their bodies; it is this nouveau-Victorian values crowd that has trickled down to the men's fashion world. In the 80s everything was tight, sexy, flashy and hot. I wore pants so tight I got lectured on testicular health!

My answer: retire the chino permanently, tighten the cut around the crotch, give us more tapered dress shirts and killer pointy Spanish-style boots and COLOR!