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Smokin' Brews

Smokin' Brews


  • Dan Mitchell has written for The New York Times, The Chicago Tribune, The MInneapolis Star-Tribune and Wired.

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Hi Dan,

Hi Dan,
Thanks for the mention!

If only you knew how much I had to go through to get that label approved... No shortage of unexplained refusals, but we persevered.

My favorite was the this objection: The neckerchief on the "subject" on label originally had a start-n-bars design, but since it looked way too much like an American flag, label was refused. Apparently, American flags are ILLEGAL on beer labels (???). The apparent concern listed in the liquor codes is that the consumer might be led to think that the beer is the “official beer” of our country… which in the case of this particular beer, is nothing short of remarkable.

Huge thanks to Pittsburgh Artist Wayno for the wonderfully rendered portrait!
Cheers,
Scott

Owner-Brewer-Everything Else
East End Brewing Co.

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