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How Menus Manipulate Your Mind


Posted Tuesday, June 16, 2009 - 12:31pm

The Baltimore Sun's Liz Kay has a great post on that paper's Consuming Interest blog about how restaurant menus are designed to get diners to spend more money.

For instance, high-margin meals are often listed in the center of the right-hand page because that's where people's eyes generally land first.

  • Dan Mitchell has written for the New York Times, the Chicago Tribune, the Minneapolis Star-Tribune, and Wired.