How Social Is Your State?
By Caitlin McDevitt
Posted Tuesday, February 9, 2010 - 5:47pm
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After scraping data from 210 million public Facebook profiles, blogger Pete Warden has created an interactive map that reveals trends in friending. He has delineated the likelihood of friendships among Facebookers in different states and recorded the most popular Facebook pages of certain users according to where they live.
The whole thing is chock full of juicy details. For example, in North Carolina, more people are fans of God than Starbucks (SBUX). (God has more than 3 million fans on Facebook, and Warden’s data suggests that much of the support comes from the southern states.) Most North Carolinians are friends with people who live close by in Virginia, D.C., and Georgia. Meanwhile, Floridians have friends all over the map, but especially in Georgia, New York, and California. People in New Jersey are big fans of Megan Fox, while Thomas Monson can claim the most popular fan page in Utah.
You can adjust the settings of the map to the city or country level for some more interesting nuggets. For example, television personality Dr. House has the highest ranking fan page in France, while Pringles is the favorite in Argentina. Facebookers in eastern Idaho love Glenn Beck, and people from Scranton, Pa. are particularly big fans of Freeze Pops.
