Feeling Lucky
Eric Schmidt's Burning Question
More goodies from Ken Auletta's new book Googled. When Eric Schmidt applied for the CEO gig, Larry Page and Sergey Brin weren't exactly thrilled to see him. In fact, they didn't really want a CEO at all, but the VCs who were funding them insisted on hiring "adult supervision." So they subjected Schmidt to a battery of rigorous tests, including something called the "airplane test." It's fairly simple: If you had to sit next to this guy on an airplane, they asked themselves, would he be interesting enough to talk to for the next five hours?
Fortunately, Schmidt wowed them with one ace up his sleeve: He was a Burner. "He passed the airplane test when he revealed that he, too, was a regular attendee at Burning Man," Auletta wrote. "How much of a suit could he be?"
Even so, settling in at Google (GOOG) could be tricky. How would Schmidt handle the unique, let-the-engineers-play-in-the-sandbox culture at the GooglePlex? Here's how. "Schmidt was assigned a small office containing two desks, but before he arrived an engineer looking for a place to park spotted the empty office and moved in," Auletta writes. "According to Rajeev Motwani, who continued to advise his Stanford proteges, when Schmidt arrived he assessed the situation and quietly took the second desk. 'They became office mates. Can you imagine a company where an engineer can move into the CEO's office? That tells you a lot about Eric, and about the company. He understood the company's DNA, which is that what you do defines your importance.' "
Fort Hood on YouTube
As Americans come to terms with yesterday's massacre at Fort Hood, they aren't just doing it privately. They're broadcasting their thoughts to the world via YouTube, and those thoughts range from the grief-stricken to the tasteless. First comes the shock, such as this gentleman's reaction:
Google Gives in to Privacy Concerns
Google's (GOOG) leaders have always had something of a tin ear when it comes to apprehending how afraid people are of its power and ubiquity. Ken Auletta's new book, Googled: The End of the World As We Know It, has a case in point. When the company's engineers rolled out Gmail, they were delighted to announce that each user had virtually unlimited memory storage, so no one had to delete e-mail to free up space. Why, they asked themselves, do we need a delete function? After all, it just clutters up the page and distracts people.
In a classic case of thinking like an engineer, the Googlers had no idea that the public would be appalled at this. People were already spooked at the idea that a Google bot would be scanning their e-mails, looking for keywords to pin ads next to. They had to have control over their private communication, advisers warned Google's leaders. Astonishingly, Larry Page responded by saying, "We want them to start thinking differently."
That didn't last long. The Electronic Privacy Information Center called for Gmail to be shut down as a threat to basic Internet privacy, and the befuddled engineers had to restore the delete function. Unless people can control how much personal information Google collects, it seemed, they would regard the company as Big Brother.
Today, Google debuts its latest effort to mollify such privacy concerns. The company has launched Google Dashboard, a navigable list of all the information (search terms, YouTube videos you watched, etc.) that it has collected about you. From now on, users can look over all the personal data they've inadvertently shared with Google, delete anything that makes them uncomfortable, and change privacy settings to limit Google's, shall we say, curiosity. Here's a little film that shows how Dashboard works.
Bill Gates' Chronicle of a Death Foretold
As you might imagine, we've been eagerly perusing Ken Auletta's new book on Google (GOOG), searching for tasty tidbits on the Monster That Ate Silicon Valley. And we're ready to deliver to our faithful fans!
The first treat is a slap at Bill Gates, the last monster. When Auletta interviewed Gates back in 1998, he asked him, "What challenge do you most fear?" His reply? "He rocked gently back and forth, sipping from a can of Diet Coke, and silently pondered the question. When he finally spoke, he did not recite the usual litany of prominent foes. ... Instead, he said, 'I fear someone in a garage who is devising something completely new.' "
That someone was Sergey Brin, who even then was sitting in the Computer Science department at Stanford, thinking up something completely new. In his spare time, he exercised his brain by reorganizing the numbering system for the rooms in Stanford's computer science building. That building was constructed thanks to a generous grant by ... Bill Gates.
Revealed: Google Job Interview Questions!
The San Francisco Chronicle's tech blog has been stirring up life in the Valley lately, with a series of posts about Google's (GOOG) increasingly dull and conventional workplace culture. The vaunted sandbox and 20 percent time climate, Googlers complain, is giving into the inexorable pull of big organizations toward boring management arrogance and bureaucracy. In particular, tech blogger James Temple writes, Google's hiring practices allegedly favor fancy Ivy League degrees and 4.0 GPAs, leaving potentially more interesting candidates shit outta luck.
We can't say one way or another, and a Google representative has complained about the posts: "Our hiring process is designed to give both the company and the candidate a complete picture of how they will fit and we think it works exceptionally well." But the stories have prompted a few people to share the kinds of interview questions potential Googlers face. Lewis Lin, a Seattle-based interview coach, has decided to share 140 questions he's come across over the years, and there are some real doozies in the pack. Here are a few of the choicer ones:
Why are manhole covers round?
You're the captain of a pirate ship, and your crew gets to vote on how the gold is divided up. If fewer than half of the pirates agree with you, you die. How do you recommend apportioning the gold in such a way that you get a good share of the booty, but still survive?
What is the probability of breaking a stick into 3 pieces and forming a triangle?
Design an evacuation plan for San Francisco.
What's Google Wave Really For?
That's the question on the minds of everyone who doesn't have access to the beta version of Google Wave floating around the Internet right now. As more than one person has noticed, the Wave may be an amalgam of e-mail and instant messaging and blogs and wiki pages, but you really have to use it in order to understand what it does. Meanwhile, Gina Trapani and Adam Pash have created an interactive guide to the Google Wave, offering advice on everything from the basics to how to set up a wave, add graphics, and create interactive widgets to make the wave the easy and revolutionary communication tool it's supposed to be. Of course, the guide uses wiki tech, so readers with other insights can share them and enhance the tool.
Still: What's it for? Don't we already have e-mail and instant messaging and Twitter, and don't all these tools more or less work just fine? John Stokes at Ars Technica has finally figured out what Google Wave is really supposed to do: It's the ultimate Dungeons and Dragons game. Gamers around the Web, Stokes claims, have already begun using the wave to set up new online multiplayer role playing games, and the result is mesmerizing, if you're into that sort of thing.
"It's been a cliché that the first thing humans do upon inventing a new medium is distribute pornography with it," Stokes writes. "While this cliché may hold true for most humans and most media, there is one conspicuous exception: the computer geek. From Nethack to play-by-post forums on the WWW, the first thing that computer geeks do upon inventing a new medium is play Dungeons and Dragons with it—the porn comes later, after the role-playing game itch is scratched."
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