Android: It's Good to Hawk
Android: It's Good to Hawk
T-Mobile, the cellular network that was the first company to launch a mobile Internet phone with Google's Android software, plans to flood the Web with a massive advertising campaign celebrating the new phone. Today and tomorrow, Web users will be hit with 1 billion advertisements hawking the new phone. But here's the rub: T-Mobile isn't using Google's DoubleClick to sell its Google phone. Instead, the company has gone with AOL's Platform A ad network to push the ads on AOL Music, AOL TV, Engadget, and other sites. Over at Profy, Svetlana Gladkova estimates AOL will net $1.5 million for the buy, which is peanuts for Google but a nice chunk of change for AOL.
Recent Feeling Lucky Posts
-
Chris ThompsonNovember 20, 2009
-
Chris ThompsonNovember 19, 2009
-
Chris ThompsonNovember 18, 2009
-
Chris ThompsonNovember 17, 2009
-
Chris ThompsonNovember 13, 2009
RSS
Twitter
Comments