Why the Commercial Real Estate Collapse Could Be a Good Thing
Your business may be able to negotiate a lower rent.
The great residential real estate bust has been an unmitigated disaster for most types of small businesses. Retailers have suffered as consumers adjust to the loss of housing equity. Contractors, real estate agents, interior designers, architects, and insurance agents, to name just a few, have all seen their work dry up. Entrepreneurs who financed their businesses with home-equity loans, or planned to do so, are sweating it out.
For some time, economists have expected that the next shoe to drop is commercial real estate–but in this case, there is some potential upside for small companies. Rent is usually one of a firm’s highest fixed costs, and many of us may now get the opportunity to negotiate a much better deal.
There’s plenty of evidence that the same forces—namely, easy credit—that led to the residential real estate bubble also fed significant overbuilding in commercial real estate. In many parts of the country, there are now simply more suburban office parks, malls, and expensive downtown high-rises than the market can absorb.
The financiers, in many cases, have not officially recognized this, which is why you haven’t read that much about it in the financial pages. But if, as economists such as Chris Thornberg of Beacon Economics predict, the day of reckoning is nigh, this is an excellent time to get a better deal on your space.
If you’re locked into a long-term lease, there may not be much you can do. But if you’re not, and there’s no huge reason that you can’t move, I’d suggest making a few calls to find out what comparable space is renting for. You might also try to suss out whether your building and perhaps other buildings owned by the same landlord are having vacancy issues.
Then hit up your landlord for a rent reduction. You probably want to decide beforehand whether you’re willing to back up a threat to actually move out—you’ll obviously be in a much better negotiating position if you are—but either way, there’s no harm in having the conversation.
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Commercial real estate from an owner's perspective
I and a relative own three small pieces of commercial real estate in a major city in the south of the U.S., two *very* small, the third somewhat larger.
The smaller pieces have been sitting empty for months on end. The larger one has remained lease, tough when the previous five-year lease expired a few months ago, on advice of our property management firm, attorney, and tax accountant, we negotiated a new lease. Our renter has been with us well over a decade, and has been a superb renter. A few years ago he decided to sublet the two shops, which are located in a single building. His renters, small retail operators, were begging for rent relief, so he asked us to go along with him.
We took over a 20% reduction in his rent -- but he signed a new five-year lease, with a promise to revisit the monthly rental rate once the economy has improved. Which, we hope, will be well before the end of the current lease -- a hope he shares (so he can boost his own renters' rents).
Is it fun? Of course not. But we're *awfully* glad he renewed the lease, and he was quite pleased that we met him partway; he didn't try to beat us up, nor did we try to do so to him.
My point is mentioning our experience is that sometimes landlords need to take the longer view, if they can afford to do so. We also got some valuable good will -- from our renter, from his renters, from our advisory folks, and, I imagine, in the neighborhood. And that's worth quite a bit.
We're lucky that the area hasn't been devastated to anywhere near the degree parts of other cities around the country have been; in fact, the region has down relatively well. Maybe sometime over the next few months we can get the two smaller properties leased out, and within 12-18 months, the local economy will be showing significant signs of recovery.
Efficient cut corners
Most businesses today are doing cut corners. Obviously, the benefit of this is the fact that you save cash and have more money. For instance, as a business owner, it is your prerogative to know how to cut corners without sacrificing quality or service. There are about a million boring buzzwords, but it all comes back to efficiency. Efficiency, in the starkest of terms, is the question of how much work does it take to do something. You'll hear terms like business process, or this, that, the other thing – it's all hogwash, and for the love of all that is holy, don't put any money into it. To cut corners financially without sacrificing quality is how to repair credit with clients and keep your business competitive.