Visa/NFL Co-branded Credit Card, 1989

Eventually, it became apparent to providers that the credit card could be a marketing canvas in itself. Instead of their logos occupying the entire face, in the late ’80s, Visa (V) and MasterCard began experimenting with more aesthetically appealing cards. The provider logo was reduced to a tiny stamp on the corner of the card. Organizations, like the NFL, were happy to co-sponsor the cards.

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